Sports Innovation Lab Opens In Boston

The Sports Innovation Lab has unveiled a new, sports technology-focused collaborative workspace in partnership with WeWork.  The…


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Sponsorship Measurement Critical To Renewals

According to ESP Properties’ 2017 Sponsorship Decision-Makers Survey, the most valuable service a property can provide to its partners is…


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Sponsors Look To Properties For Performance Measurement

The most valuable service properties can provide to their partners is help in evaluating whether the sponsorship is meeting its goals,…


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